The Lego Organization History

The Lego company was founded in 1932 when Danish carpenter Ole Kirk Christiansen started making toys and games for a living. He struggled to make payments in the absolute depths of the 1930s, but the tiny prototypes he had made of things like ironing planks and ladders had wonderful potential simply because children’s toys. He named the organization Seglar after two Danish thoughts, leg and godt, that means “play very well. ”

In 1958, he developed the iconic lego brick with pontoons inside that means it is interlock with other lego items. This revolutionary innovation revolutionized the company and allowed that to increase at an unbelievable pace.

By 1960s, Lego had extended its worldwide reach and began producing toys below license in North America via an arrangement with luggage manufacturer Samsonite. The organization also started out selling units with all the items was required to build a certain model, and introduced dedicated themes including Space (with astronaut minifigures), Castle, Town (later has been renowned Lego City), and FabuLand.

In the 1970s, Lego had taken a remarkable step forward with its introduction of Lego statistics that experienced movable legs and arms. The company likewise began using more plastic-type and discover larger blocks for youngsters, a brand called Duplo. In the 1980s, Lego’s revenue grew at a remarkable rate of ten percent each year, despite overall toy industry product sales growth reducing.

Today, Profano is a considerable global company with revenues of over $5. 8 billion and one of the most coveted brands in the world, ranking best on Manufacturer Finance’s ‘Most Powerful Brand’ list in 2015. But it surely still feels less such as a ruthlessly industrial giant and more like an classic family good friend.